East Africa Tea Trade Association

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East African Tea Trade Association

Core Business

The broad objectives of EATTA are:

  • Promotion of orderly sale of tea among members in Africa;
  • Lobbying and advocacy; and
  • Marketing and membership support.

Specifically, the objectives are as follows:

  • To manage tea buying and selling, including the Tea Auction.
  • To lobby regulatory and statutory bodies in member countries to create an enabling business environment for our members along the value chain.
  • To facilitate interaction between members and stakeholders.
  • To facilitate effective access to market and other relevant industry trade information.
  • To facilitate linkages of members to international markets.

About EATTA

The East African Tea Trade Association is a voluntary organization bringing together Tea Producers, Buyers (Exporters), Brokers, Tea Packers and Warehouses, all working to promote the best interests of the Tea Trade in Africa. Currently, membership comprises over three hundred companies extending across the East and Central African borders. EATTA mandated to promote and facilitate the interests of all the stakeholders in the tea trade in Africa by creating an enabling business environment geared towards maintaining global standards and delivering tea products to the customers in the most profitable way.

Vision: Best Value for African Tea in the Global Market.

Mission: To facilitate the sustainable growth of the tea sector of Africa through the operation of an efficient and effective trading platform, strong representation of the industry, and effective service delivery to our membership.

Primary Functions

The primary functions of the association are:

  • To facilitate the Mombasa Tea Auction operations Maintain discipline in the trade by ensuring compliance with the constitution.
  • To promote the best interests of the Tea Trade in Africa.
  • To compile and circulate statistical information to assist members in their operations.
  • To help solve trade problems affecting members collectively.
  • To organize social and educational programmes for members.

International Tea Day May 21

International Tea Day is an opportunity to celebrate the cultural heritage, health benefits and economic importance of tea, while working to make its production sustainable “from field to cup” ensuring its benefits for people, cultures and the environment continue for generations.

When is International Tea Day?

International Tea Day is marked annually on May 21st, in accordance with the United Nations' resolution.

Tea production and processing are a main source of livelihoods for millions of families. The celebration promotes the sustainable production, consumption, and trade of tea, and offers an opportunity for actors at global, regional and national levels to ensure that the tea sector continues to play a role in reducing extreme poverty, fighting hunger and safeguarding natural resources.

History of International Tea Day

The International Tea Day campaign was launched in 2005 by the trade unions, small tea growers and civil society organizations in Asia and Africa to address the issues of living wages for workers and fair prices for small tea producers.

Why Do We Mark International Tea Day?

The day dedicated to the tea trade aims to increase public awareness of how it affects the lives of farmers and workers. While tea enthusiasts worldwide also celebrate this occasion. The United Nations marks International Tea Day every year on May 21st to educate the public on global concerns, promoting sustainable tea manufacturing, business, and consumption. The goal of this day is to recognise the vulnerable situations faced by tea producers worldwide, focusing on climate change, technology, trends in production, and consumption in the tea industry, and addressing current living conditions and worker-related policies.

Key messages

  • Tea production and processing represent a source of livelihoods for millions of families, including millions in the least developed countries.
  • The tea sector is a multi-billion dollar industry that can support economies and contribute to sustainable food systems.
  • Tea export earnings help to finance food import bills, supporting the economies of major tea-producing countries.
  • The tea sector contributes to socio-economic development, representing a major source of employment and income for millions of poor families worldwide.
  • Tea thrives in very specific agro-ecological conditions and environments, which are often impacted by climate change.
  • Smallholder tea producers need our support to strengthen their business model and environment and overcome the challenges they face.
  • In order to ensure benefits for both people and the environment, the tea value chain must be efficient and sustainable at all stages, from field to cup.

Primary Functions

The primary functions of the association are:

  • To facilitate the Mombasa Tea Auction operations Maintain discipline in the trade by ensuring compliance with the constitution.
  • To promote the best interests of the Tea Trade in Africa.
  • To compile and circulate statistical information to assist members in their operations.
  • To help solve trade problems affecting members collectively.
  • To organize social and educational programmes for members.

EATTA in PHOTOS

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CORE VALUES

In its endeavor to realize its vision and mission, EATTA upholds the following core values:

Strong Governance and Professionalism

EATTA’s Board, Management and Members respect and demonstrate strong governance, professionalism and positive behaviours in all aspects of our operations

Transparency & Integrity

EATTA’s Board, Executive and Members operate at all times in an open, honest and accountable manner

Membership driven

Our members’ interests – individually and through the Sub Associations – are the central priority for EATTA in terms of representation and the development of products and services for members

Innovative and value add service delivery

EATTA seeks to add value and innovate across all of our services to our membership, and to achieve consistently high levels of member satisfaction

 

Committed to a sustainable and successful tea sector

EATTA works with our members and stakeholders to achieve a sustainable and growing tea sector value chain in Africa

 
 

Role of EATTA and the tea sector

Membership & Affiliation

Kenya Chamber of Commerce
Federation of Kenya Employers
International Tea Committee
 
 
 
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